Rank

[Cover Story] The Education of Alden Richards.
It is hard to look at the cherubic perfection of Alden Richards and think not of his association with the grandness that was--and is-- the ALDUB phenomenon.

But almost three years after their unexpected celebrity exploded, he has remained a force to be reckoned with. He has sparred with bigwigs with roles that go beyond the pretty boy handbook, recorded songs, filled coliseums, wrote a book, collected million-peso endorsement deals, and worked a seven-day workweek with ease. In the middle of it all is a charmer whose sincere geniality and bonhomie sets him apart from anyone who had come close to the magnitude of his stature. At one point, to talk about Alden Richards is to talk about the ideal man. But is he? Rank tries to find out. Here is the first of three covers to come out for our Men's issue.

Produced and written by LEO BALANTE
Photographed by JERICK SANCHEZ
Styled by ELLO EREGIL
Grooming by KUSIE HO
Assisted by HARRIETT ICAY
Fashion by AVEL BACUDIO
Special thanks to SHERYL SERNA at BOARDWALK PH